I was a professor of literature for two and a half decades .
Then, in the eighties of the last century, she returned to Serbia from Switzerland - Dr. Radmila Erski, who spontaneously introduced me to the "world" of cosmetics.
My "entrepreneurship" began.
I'm finishing my education as a beautician, studying facial anatomy, studying dermatology textbooks, going to training abroad - Budapest, Paris, Bologna... I replaced one great love - literature and art - with another - cosmetics. The only thing that binds them is beauty.
Today, after over three decades of working in cosmetics, I still have Goethe's thought in mind
"Every beginning is easy, but the last steps are the most difficult and rarely climbed."
With undiminished enthusiasm, I am still interested in new products in cosmetics.
I opened the cosmetic salon "Jovan" in 1989, but I did not leave my professorship, thinking that I could fulfill the obligations of two jobs. I had the support of my family - my husband and older son Jovan, after whom the salon was named. The younger son Petar was an elementary school student at the time. I knew I would succeed.
It was a lot of work. I had clients from all over Belgrade. Of course, we worked hard and invested a lot in new lines of cosmetic preparations, purchased at congresses in Europe and cosmetics fairs, I bought equipment for rejuvenation, weight loss, body rehabilitation...
The business grew. I had to choose between professorship and cosmetics, so in order to dedicate myself to the salon, I left the professorship after a few years, with great sadness.
Inflation, bombing, sanctions
It was terribly difficult. I didn't give up. It worked until late at night. It was paid with checks, which the next day, when I take them to the bank, are worth about twenty marks, and the costs of work and utilities, as well as existential needs, are still present. There are no trips and trips to congresses, preparations and used brands are running out. Business suffered.
I don't give up and work, aware that only with persistence and not giving up can Salon "Jovan" "survive". If anything helped me understand the meaning of the proverb - "craft is golden" in those difficult times, it was that terrible time. Well, that too has passed.
At the congress in Budapest in 1996, I followed the permanent makeup work of an artist.
Interested, I stay for a week for training in Budapest, I enter that new "world" of beautification, enchanted by the possibilities that permanent makeup offers. I have a clear vision of what I will do.
I buy apparatus and paints, I practice day and night on bought rubber casts. And - I start doing "tribal" - first to my friends, with the note that I'm not sure if it will be the best. It was good though. I am perfecting the work, and women are "crazy" for "tribal".
Business is booming.
"Tribal" seemed quite harsh to me, though. I wanted to make an experiment - I combined "hairs" and "tribal". Even then, I was not satisfied with what I had achieved, so I bought, at that time, the most modern device Golden eye and colors, because the needles of the new German device are incomparably thinner and of better quality than the needles of the classic device, with which I worked until then.
I start to do eyebrows with "hairs", eyeliner, lips and achieve extraordinary effects, and it quickly unraveled.
The salon begins to live a new life.
I am changing the location and name of the salon in 2010. Salon "Jovan" was renamed to the Center for Aesthetics and Antiaging "Cabunac"
At that time, advertising for eyebrows with "hairs", as well as other services, made my salon extremely popular, not only in Belgrade and Serbia, but also beyond.
It was scheduled for three months. Let's say, in order to do eyebrows, eyeliner and lips, clients had to shell out a very large amount of money.
Some clients took out a loan to afford permanent makeup services at my center.
Today, there is a hyperproduction of beauty salons and services, so the prices are ten hundred times lower.
Texts appear in the press in which, without my influence, I receive the epithet - "Mira - the queen of eyebrows", they even compare me with Anastasia from Beverly Hills.
I can't say that I didn't like such an epithet, because it came from my clients, although I thought that there was an exaggeration in the comparison, which is never good and does not agree with my nature. It was a little funny to me. The kids made cute jokes about it.
The family - husband, older son Jovan and younger Petar and daughters-in-law Željko and Dušica, got involved in the business as much as I thought they could successfully help me, and I was still the bearer of the business.
I have never let others run my business, because I have, so to speak, invested my life in that business.
I always knew what I wanted and wanted to achieve.
Moved from the world of art to the harsh reality of private business and full-time work, I "mastered" a life lesson - sometimes one has to give up one's dreams regardless of the cost.
Sons and daughters-in-law "lived" with that truth, learning that work and perseverance bring, no matter how difficult, satisfaction.
Work from full swing suddenly stops, the phone does not ring.
Like when the light suddenly goes out. Worried, I don't understand the change. And, then, I see that magazines advertise "Japanese" eyebrows, which look extremely beautiful, made according to a template, with scissors as thin as a hair and professionally photographed, unlike my eyebrows, which are photographed amateurishly, on the phone, and done with a machine that has fuller needles. The difference is important.
I understand what the problem is and change my tactics. I buy pigments and knives and start working on a modified "Japanese" method, encouraged by the words of the host Jovana Joksimović, who is my loyal client for many years:
"Miro, accept the new style, but stay yourself."
I don't like patterns, no matter how beautiful they look, not only in permanent makeup, but in life in general. They are beautiful "Japanese" eyebrows, but I'm not a person who fits into patterns. I have always strived for originality. I modify the "Japanese" method by using thin knives and pigments, and freehand incorporate the hairs into the existing natural ones, strictly following the rules of classical make-up - that every face must have "its own" eyebrow. My clients recognized this and the business picked up again in no time.
The passion for the new does not leave me even today.
I always bring my own emotion to work and I can't work routinely, but I often follow the news on Instagram and download details that I like in someone's work. I exchange experiences with make-up artists from other countries.
I really like the posts of beauty salons, because I have always believed that no one is in competition with anyone.
I've never been afraid to say I don't know something. I always wanted to learn as much as possible. Even today, I am guided by the Chinese wisdom that even a precious stone needs the skillful hand of a craftsman. I fell in love with permanent makeup and perfected my own technique, aware of how much it accentuates beauty. I seek and create beauty, which is in a sense a compensation for the "abandoned" world of art and science.
I'm looking for a newspaper.
My goal is to provide the best to my clients.
There is now a wide range of accessories, pigments and techniques on the market. I have tried many pigments, better and worse. The results differed significantly, and so did the quality of the works. Some penetrated deeper into the skin, so after several refreshes, the color became oversaturated. That worried me.
I was genuinely happy when I read somewhere that pigments that fade over time have appeared. I didn't write down the name of the company, so I searched for a month and was surprised that they were produced by the company "Savich", with which I had worked before. Now I loosely work with those pigments to anyone who is afraid of more permanent work. The color is incredibly easy to apply.
Pigments are not binding for the client, as they are easily lost over time, so a new eyebrow variant can be made every year. It is a great advantage for both the person who works and the person who receives permanent makeup. A frequent question from clients is - what if they don't like what was done on their face? However, there are also those who want the works to last forever.
During these 35 years in my business, there have been both successes and failures, financial ups and downs, but also lower earnings, and sometimes losses, and a lot of joy.
Persistence and love for work - is a condition of all conditions!
I consider my sons Jovan and Petar , daughter-in-law Željka and Dušica to be my greatest success and I am proud of them.
That love and commitment make me still, after so many years, look forward to a new day and a "new" permanent makeup. Dedication to work and clients, expertise and professionalism have made the name Cabunac recognized as a brand.